Branding

We’re in the distilling game. We help brands to peel off the accumulated layers of their identity leaving just the core proposition that matters to their clients.
We’re in the distilling game. We help brands to peel off the accumulated layers of their identity leaving just the core proposition that matters to their clients.

Logo design and animation

Making your mark (and your marque)

A good logo is vital for communicating your brand. Not only is it essential shorthand for your business representation, logos are required for effective marketing campaigns and internal comms initiatives. They also boost your presence – both online and in print.

Our design team use their wealth of experience and skill to breathe new life into presentations, videos and social media content. Take a look at some of our samples below.

Image of a toy train on rails

Brand guidelines

A simple scheme you can actually follow

Rolling out a shiny new logo is a very small part of the branding process. If you struggle to communicate with your own organisation about what you do and why you do it then the whole exercise can be in vain.

A brand book, or set of brand guidelines can form the bedrock of what your brand stands for, why you do things in a certain way and how your colleagues and stakeholders should write about, talk about and represent your brand visually.

These documents can be overviews to brief users on Vision, Values and Mission, or complex documents that convey every aspect of design architecture and how that should be executed across designed assets.

A responsive website on a range of devices

Web design and development

Serving up happy customers with clear and stable websites

Creating a website is often a decision-heavy process. Whether you want to simplify it, improve your customer journey, learn about search rankings or undertake a content audit of your existing site, White Light Media will work with you through the process to ensure your new website is a hit.

Signage and display

Point your audience in the right direction

Beautifully designed, eye-catching signage makes all the difference to the look and feel of a space, whether it’s to mark an entrance, help people find their way or simply create an atmosphere.